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Handelens Miljøfond

Reducing the use of plastic bags

Insights to change consumer behaviour
Three printed reports stacked upon each other. White frontpage with a colourful illustration. Titles reads - "Kunnskapsgrunnlag for bærealternativer". Photo.
The insight report is available on Handelens Miljøfond’s website, as part of their knowledge base. The report presents findings from the study, alongside suggestions and ideas for reducing the use of single use plastic bags.
Handelens Miljøfond, Norway’s largest private environmental fund, works to reduce plastic pollution, increase plastic recycling and reduce the consumption of plastic bags. As part of this mission, they asked EGGS to explore what can be done to help people reduce their use of plastic shopping bags. The result is an extensive report on customers’ behaviour, motivation, and suggestions for concrete action.